Archive for December, 2008
Converting leads tips
Converting the shiny new mortgage leads you just acquired, and that are now sitting in your shiny, well-organized database into loyal customers might sound like an easy task, but it’s surely not.
The work begins right when you got the refinancing leads - you need to parse them, read the data, and prioritize them. There are [...]
5 tips for better mortgage refinancing leads
If you read my earlier post about mortgage refinancing , you know that I always put the customer first, and by doing that, I make sure that the customer will get me referral leads.
But how do we get a first-time customer, and not one referred to us by one of our previous customers?
I will not [...]
so, what is refinancing after all?
I’m sure you all think you know what refinancing is - replacing a debt with another, you say.
But for you to get good refinancing leads and turn them into paying customers and , why not, money, you need to put yourself in your (potential) customer’s shoes. Let them know why it would be a good [...]